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The Social Culture- Issue #18

The Social Culture- Issue #18

Rebecca Pini - Friday, February 01, 2019

With the first month of 2019 flown by and already over, it’s time for our monthly social media roundup of all the latest updates and trends. A quick recap of what had the Internet talking this month includes an egg overtaking Kylie Jenner as having the most liked Instagram post, the #10yearchallenge and just recently Apple’s FaceTime glitch. Keep reading to find out more about what has been happening in the social media world this month and what to expect in 2019!



Look Out For These Social Media Trends In 2019

With the New Year well and truly underway, if you haven’t already starting thinking about your social media strategy, now would be the time! It’s time to start thinking about what will influence social media users this year and what to be aware of to stay current and relevant. Could there even be a new social media platform that hits the market? We’re excited to see what 2019 brings for social media! Find out 10 social media trends to watch out for in 2019 by clicking here

Facebook Tests New Meme Hub Called 'LOL'

The social media giant has plans to create a new platform targeted to the younger generation. It has been reported that the new service called ‘LOL’ will be a hub for all things memes and gifs in an attempt to drive more teenagers to the app. ‘LOL’ will have a series of collections under headings such as “Dailies” or “For You” which will be curated clips based on the individuals interests. Users can reportedly respond to clips using reactions such as “Funny”, “All Right” or “Not Funny.” It will be interesting to see how far this new portal will go and if it will drive the younger generation to the platform. For more information on Facebook’s newest hub, click here.

Netflix Adds New Instagram Stories Sharing Function

Netflix has added a new Instagram stories sharing function that allows you to easily share what you are currently watching on the Netflix app. If a viewer has the Netflix app installed on their phone a “Watch on Netflix” link will appear, making it easy to watch the show displayed in the post. It will be interesting to see what other brands jump on board with Spotify, Musical.ly and GoPro already having a ‘share to Instagram’ function. Click here to find out how you can share your favourite Netflix show onto your Instagram story.



Facebook Has Plans To Merge Its Messaging Services

Facebook has plans to merge it’s three messaging services- Facebook Messenger, WhatsApp and Instagram! The platforms will continue to operate as stand-alone apps, but their underlying technical infrastructure will be joined. This means that users will be able to communicate across the different platforms. The merge is not likely to happen until next year, with developers currently finding a way to connect these platforms. For more information on Facebook’s new plan, click here!

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